Dubbed “The Black Sundance,” the Hollywood Black Film Festival (HBFF) is an annual 4-day celebration of Black Cinema drawing together established filmmakers, popular film and TV stars, writers, directors, industry executives, emerging artists, and diverse audiences from Southern California and around the world. HBFF’s INFOTAINMENT CONFERENCE features a wealth of informational panels and workshops covering a wide variety of topics which include: film production, distribution and marketing, pitching, writing for television and film, in addition to specific programs designed to inform and educate actors.

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Friday, October 26 • 10:00am - 11:00am
Packaging & Pitching Your Project and Yourself

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What are you pitching? Who are you pitching to? And why? As artrepreneurs, wearing more hats everyday, sometimes our passion and urgency can cause us to skip critical steps or blow precious opportunities. As technologies converge, the screen lines blur and obfuscate the delineation between studio and independent. It is increasingly important for you to be able to distill, engagingly communicate and stay focused on your end game. Come get a GPS overview of the lay of the land that is "Hollywood" and the players and niches in our ever-shrinking global media marketplace. Discover new and more effective ways of presenting and promoting yourself and your projects - and adjusting your marketing materials or verbal spiel to whomever you can position yourself to pitch to. Whether you're a writer/director/producer of - or an actor in - indie films, webseries or TV series proposals, pitching your concept to the networks, cable outlets or cobbling together your budget through private investors and brand sponsorship or even later in the process, launching (or rekindling) a social media marketing campaign for a pre-existing intellectual property - you're selling every step of the way. Come learn some cutting edge insights mixed with good old fashioned common sense to help you rethink how you might better creatively collaborate in the highest and best interests of your projects' and career goals.


avatar for Heather Hale

Heather Hale

Film & TV Director/Screenwriter/Producer/Script Consultant/Speaker/Teacher, Heather Hale Productions
I'm a film and television screenwriter, director, producer and consultant. I'm passionate about helping people make their dreams come true. I love working with great people on great projects. As a storyteller and artrepreneur, I aspire to delight, inspire joy, express unconditional... Read More →

Friday October 26, 2012 10:00am - 11:00am PDT
W Hotel, Great Room 1 & 2 6250 Hollywood Blvd, Hollywood CA 90028

Attendees (1)